by Mary Marshall, CEO Coach
Good leaders know that inspiring people has a lot to do with focusing on the positive vs. the negative. Unfortunately, many of us are predisposed to focus on the negative and give it more worth or value than the positive. Alison Ledgerwood, a social psychologist does a great job in this TED talk showing us how that works.
Essentially, once we focus on the negative, we are much less likely to believe anything that proves otherwise. When asked how our day was we generally start with the negative. When asked how a project is going, we typically respond with what is not working. When asked how a team is performing, we often reply with explanations of how it’s not. Who knows why we do this? Preservation perhaps?
The end result is that we are discounting that which is good and leaving opportunities for happiness out in the cold.
Read more on Mary Marshall’s website.
Publishing a business blog is an important part of any marketing strategy, but many businesses launch one, not realizing that maintaining it is just as critical. Quality content is key, and if you’re a business professional you have lots to offer based on expertise in your field.
Here are 10 reasons why you might want to use that expertise to keep your business blog active.
1. Drive Traffic to Your Business Website
Customers who read your blog are 97% more likely to click on your website. That improves your website’s search engine optimization (SEO) making your website more likely to rise to the top of organic searches. In addition, the more you blog, the more traffic you get. Here are five steps to build a website if you haven’t got one yet.
In addition, blog sites that post daily get almost double the traffic than sites that post monthly or less. Continue reading
Many startup small business owners take pride in pulling themselves up by their bootstraps and not using financing to get their companies off the ground. But that approach can backfire, a new study in the Journal of Corporate Finance suggests.
The study, conducted by Florida Atlantic University faculty, assessed what happened to companies that took on debt during their first year of operation.
The authors discovered businesses that took on debt are more likely to succeed (as long as they use business debt as opposed to taking on personal debt).
What’s more, they’re also more likely to achieve higher revenues. Continue reading
by Joe Heinrich, Certified SCORE Mentor
Nirvana would be that a small business owner could generate a deduction from her/his business’s taxable income at no cost. Well, that situation is available for many small business owners: the business use of the home deduction. However, not all of small business owners are taking advantage of this deduction due to not knowing about it or fearing that taking the deduction will trigger an IRS audit.
First, the facts. IRS regulations allow a business owner to take a deduction for the business use of the home, provided that the space is used “exclusively and regularly” for business purposes. The space can either be a room, a part of a room, a closet, the basement or garage, or a separate building on the home’s lot. Continue reading
A brand is more than a logo. It’s your professional image to the world based on what people, see, hear and feel about you.
Follow these 4 easy steps to establish
your personal brand online today…
What’s the difference?
It is important to note that paid family and medical leave and paid sick leave have two different sets of requirements. Both requirements include strictly-enforced measures that prevent employers from retaliating against employees in any way for the exercise of either or both rights.
Paid Family & Medical Leave
In 2019, employers in Washington will begin paying premiums for paid family and medical leave. Starting Jan. 1, 2020, employees will be able to apply for Paid Family and Medical Leave benefits. Benefits will be available for most employees who work at least 820 hours in the qualifying period.
Paid Family and Medical Leave will be a state-run insurance program that is funded by both employers and employees. Eligible employees are assured up to 12 weeks of leave as needed, with partial wage replacement. In certain exceptional cases 16-18 weeks may be taken.
The amount of this benefit varies depending on the employee’s weekly wage, median statewide incomes, and other factors. Continue reading
by Kelly Deis of SoundPoint Consulting
It’s that time of year again. Most businesses are on a fiscal year which coincides with the calendar year. It is time to look back and reflect on 2017 as well as look forward and create a budget for 2018.
A budget is a roadmap. Based on where you have been, it can help guide you to the desired final destination for year-end.
If you stay on the current course – where will you end up? Alternatively, if you change the route – where will you be at the end of the year? It is up to you to decide which path is the most profitable and most likely to be achieved.
Here are a few things to think about as you prepare your budget. Continue reading